You spent two hours on the inspection. You sent the estimate. They went silent.
Most roofing jobs are lost in the follow-up — not on your price or your work.
This system gives you the exact AI-crafted words for every roofing situation.
Industry data shows roofing contractors who follow up 3–5 days after an estimate with a professional, non-pushy message close 35–50% more jobs than those who send one follow-up and wait. Most roofers follow up once — then move on.
Use this system when:
- A homeowner hasn't responded to your estimate after 4 days
- A customer says your price is higher than the storm chaser next door
- You need to explain the supplement process to a homeowner who is confused
- An insurance adjuster is taking too long to respond to your supplement
- You want a Google review within hours of completing a job
Estimate Follow-Up System
Recover jobs you thought were gone
When to use it
Send 3–5 days after your estimate when the homeowner has gone quiet. This is the optimal follow-up window before they sign with someone else.
Price Objection Response
Hold your rate when they say the other guy is cheaper
When to use it
When a homeowner says a storm chaser or competitor is cheaper. This message redirects the conversation from price to value without sounding defensive.
Supplement Communication System
Work with insurance adjusters professionally
When to use it
For communicating supplement requests to insurance adjusters. Professional language that gets reviewed — not ignored. Note: review all supplement language with your team before submitting.
Review Generation System
Get Google reviews on every completed job
When to use it
Send within 2 hours of completing a job while the homeowner is still standing under their new roof. This is the highest-conversion window for review requests.
✦ Additional message templates are included in your download.